This Month's Read: THE DORITO EFFECT, by Mark Schatzker
“An argument proving that the key to reversing America’s health crisis lies in the overlooked link between nutrition and flavor.” Ever since the 1940’s, with the rise of industrialized food production, we have been gradually leeching the taste out of what we grow….Along with our efforts to maximize and standardize crops, we have created a flavor industry in an attempt to put back the tastes we have engineered out. In the process, “we have rewired our palates and our brains, and the results are making us sick and killing us.” This book tells “why we are in the midst of a new revolution that will allow us to eat healthier and live longer by enjoying flavor the way nature intended.”